As a parent, I want to give my little one the best. A childhood filled with wonder, comfort, imagination and little moments that become lifelong memories.

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Hi, I am Karla, an architect with lifelong passion for design, I have always believed that the things we create should have meaning. But my most meaningful project did not begin in a studio. It began at home, when I started looking for a toy, I could truly feel good about giving my little one. Something thoughtfully made, something to cherish, and something kinder to the world they will one day inherit.

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I was a mum looking for something better.

 

And that is how LIEF was born. 

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Inspired by Australia's beautiful native animals, I designed and created a collection of handmade characters from wool felt. Soft companions for little hands, big imaginations and growing hearts. Plastic-free toys, made with care and designed to bring children closer to nature.

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But I believe what makes a toy truly special is not just what it's made of. It's what happens when a child holds it close, takes it on an adventure, whispers a secret to it or finds comfort in its familiar little face.

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That's why every LIEF character has a story to tell. Through their adventures in the Australian bush and beyond, I hope to help children discover the world around them while learning about the world within - their feelings, their friendships, their fears and their kindness. Because growing up isn't only about learning new things, it's also about learning to understand ourselves and on another.

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And while our little ones play, imagine and grow, I believe we can make more thoughtful choices for the planet they will call home. I wanted to create a toy that begins in nature and, when its life is done, can return to the earth - leaving behind memories, not plastic.

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LIEF was born from a mum's love, but my dream is much bigger: to make childhood a little more meaningful, one little companion at a time.

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Because I believe the things we give our children should do more than entertain them. They should inspire them, comfort them and help them grow into caring little humans who understand that they are part of something bigger than themselves.

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Feel. Play. Grow.

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For little hearts, growing minds and a world worth caring for.

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